Kawaii
Wholesale Kawaii from Muddleit.
Bring a touch of playful charm to your range with our
delightful Kawaii collection. Inspired by the Japanese culture of
cuteness, this range features an irresistible assortment of soft toys,
squishies, collectibles, and novelty accessories designed to capture hearts of
all ages.
From adorable plush characters and mystery blind boxes to
sensory squishy toys and quirky keychains, each product is crafted with vibrant
colours, cute facial expressions, and engaging textures. Many items offer
collectible elements, including surprise designs and rare characters, making
them perfect for repeat purchases and impulse buys.
Ideal for gifting, party favours, and retail displays,
the Kawaii range combines fun, affordability, and strong visual appeal. Whether
it’s a squeezable squishy, a cuddly plush, or a miniature collectible figure,
every item delivers a joyful and engaging experience.
Add a burst of personality and charm to your product
offering with this fun and fast-selling Kawaii collection.
-250x250w.jpg "Backpack Axolotl Buddies (12ct) RRP £4.99 - MAXIMUM ONE CDU PER CUSTOMER")
-250x250w.jpg "Backpack Axolotl Buddies (12ct) RRP £4.99 - MAXIMUM ONE CDU PER CUSTOMER")
Backpack Axolotl BuddiesThese adorable miniature companions are designed for on-the-go play fun.Each set includes a glitter filled maltose sugar gel Axolotl squishy.Nestled inside a tiny backpack carry case with secure zip closure.Available in three assorted colours; purple, pink and green.Suitable ..
£29.40
-250x250w.jpg "Butterbear Everyday Keychain & Strap (12ct) RRP £7.99")
-250x250h.jpg "Butterbear Everyday Keychain & Strap (12ct) RRP £7.99")
Butterbear Everyday Keychain & StrapButterbear is your butterly best friend!Buckle Butterbear to your bag, belt and more with these adorable keychains and wrist straps. Perfect for clipping on to purses, backpacks, school bags and keys these keychains make adorable accessories whilst showing you..
£43.55
Chibi-Mals Surprise Kawaii Figure Blind BoxWhich cute character will you find?Hiding inside each blind pack is an adorable Kawaii figure dressed in a cute animal costumes.With a total of 24 characters to collect, the surprises keep coming with each opening!Suitable for ages 3 years plus.BARCODE:&nbs..
£22.80
Cimmy Hualala Series Figure Blind BoxNow you can love Cimmy in an adorable mini form.Hualala is a series of cute figurines which express affection, friendship and sweetness.Each mystery blind box features one figurine in a cute costume with adorable expressions.Ideal for gifting or perfect for sprea..
£42.30
Diudiu Baby Flora Bloom Series Figure Blind BoxDiudiu Baby are a series of cute bear characters.Each mystery pack contains one collectable figurine in a gorgeous floral design.Thirty designs to collect including rare and secret rare editions.Collect them all or trade and swap with your friends.Suita..
£112.50
-250x250w.jpg "Kawaii Kuties (49404) 12cm Bag Clips in CDU (12ct) RRP £4.99")
-250x250w.jpg "Kawaii Kuties (49404) 12cm Bag Clips in CDU (12ct) RRP £4.99")
Kawaii Kuties (49404) 12cm Bag Clips in CDUBARCODE: 5038104494048..
£29.40
Kawaii Kuties E-Pet Game - 3 assortedLove and care for your very own electronic pet!Kawaii Kuties are the cutest, most interactive virtual cyber pets around. Choose from 168 different animals then raise your pet from egg, to child and into adulthood. Engage with your virtual pet through activities l..
£17.40
NEW
Lucky Cat Fortune Cookie Blind Bag CDUSuper cute collectable assortment of Lucky Cat figures.Each mystery character is hiding inside a fortune cookie style package.Unbox for an adorable surprise and reveal your fortune.Will you discover; Harmony, Luck, Wisdom, Protection, Health or Wealth?Suitable f..
£11.80
NEW
Lucky Cat Solar Pal Waving Figures in BoxDelightful set of Lucky Cat figurines.Place in sunlight and watch the solar power feature make them gently wave.Each item measures 5cm (2 inches) tall and is individually boxed.Available in three designs; gold, black and white.Suitable for ages 4 years plus.B..
£29.40
Mochi Pop! Kawaii Charm Keyring with Strap - BubblesLiquid filled acrylic charm with keyring and strap.Each keyring features a vibrant liquid centres which moves and shifts.Available in four fun and unique designs; bubble tea, coffee cup, cube and handbag.Perfect for safely storing keys or hanging o..
£23.20
Mochi Pop! Kawaii Charm Keyring with Strap - Slurpy CupLiquid filled acrylic charm with keyring and strap.Slurpy cup design available in four assorted colours; pink, green, blue and lilac.Perfect for safely storing keys or hanging on bags, satchels and rucksacks.BARCODE: 5050565785596..
£17.40
Mochi Pop! Kawaii Charm Keyring with Strap - TreatsLiquid filled acrylic charm with keyring and strap.Each keyring features a vibrant liquid centres which moves and shifts.Available in four fun and unique designs; ice cream, lollipop, strawberry and sweet.Perfect for safely storing keys or hanging o..
£23.20
-250x250h.jpg "Molang Pajanimals Figure Blind Bags CDU (36ct) RRP £2.99")
-250x250h.jpg "Molang Pajanimals Figure Blind Bags CDU (36ct) RRP £2.99")
Molang Pajanimals Figure Blind Bags CDUAdorable set of collectable Molang kawaii characters.Each mystery packet holds a miniature figurine in a cute set of pyjamas ready for a snooze.Collect all twelve fun designs to swap and trade with your friends.Suitable for ages 3 years plus.BARCODE: 80533..
£56.16
Molang Scented 8-inch Plush Blind BagsDiscover a delightful surprise for collectors and fans of the adorable Molang.Each mystery blind pack contains one soft, huggable plush measuring 8 inch (20cm) with a delightful scent.Perfect for cuddling and displaying with a variety of characters to collect, e..
£57.10
-250x250w.jpg "Momiji Magical Meadows Blind Box in CDU (8ct) RRP £14.99")
-250x250h.jpg "Momiji Magical Meadows Blind Box in CDU (8ct) RRP £14.99")
Momiji Magical Meadows Blind Box in CDUHiding inside each surprise Momiji box is an adorable character waiting to be discovered.Every doll is unique and holds a hidden fortune with space to write your own message or wish. You will also find a collectors card and embroidered sticker of your character..
£70.00
-250x250w.jpg "Momiji Out of this World Blind Box in CDU (8ct) RRP £14.99")
-250x250h.jpg "Momiji Out of this World Blind Box in CDU (8ct) RRP £14.99")
Momiji Out of this World Blind Box in CDUHiding inside each surprise Momiji box is an adorable character waiting to be discovered.Every doll is unique and holds a hidden fortune with space to write your own message or wish. You will also find a collectors card and embroidered sticker of your charact..
£70.00
Npochamu Friends Figure Blind Box AssortmentNpochamu, also known as the Yoghurt Fairy, is a popular cult figure in Japan.Known for her unpredictable personality and innocence, Npochamu is prone to chaotic but well-meaning misadventures and is usually accompanied by her loyal but long-suffering compa..
£36.00
Onikuma Blind Box with Flocked FiguresOnikuma are cute but mischievous little monsters.Each mystery pack contains one Onikuma figure measuring 8cm (3 inches) tall.The figures are flocked for a super soft feeling and are in either a sitting or standing pose.Collect all twelve characters - or maybe yo..
£17.40
-250x250w.jpg "Sticki Rolls Sticki Band Single Pack CDU (24ct) RRP £4.99")
-250x250w.jpg "Sticki Rolls Sticki Band Single Pack CDU (24ct) RRP £4.99")
Sticki Rolls Sticki Band Single Pack CDUSticki Rolls is the iconic sticker bracelet, now with a cool upgrade.Featuring all-new collectable stickers and refreshed designs, Sticki Bands continue to deliver the ultimate tear-and-share experience. No more need for sticker sheets, just transform the fun ..
£74.40
Sumikko Gurashi Friends FiguresSumikko Gurashi prefer to live quiet lives in the corner of the room ("sumikko" means "life in the corner" in Japanese).These cute kawaii characters feature warm, cozy themes and there are eight to collect in total.Each soft vinyl mini figure measures approximately 2 i..
£36.60
-250x250.jpg "The Sllo Flying Pig 5cm Mini Figure Blind Box in CDU (24ct) RRP £4.99")
-250x250h.jpg "The Sllo Flying Pig 5cm Mini Figure Blind Box in CDU (24ct) RRP £4.99")
SALE
The Sllo Flying Pig 5cm Mini Figure Blind Box in CDUWatch out for low-flying pigs!Unbox these super cute blind boxes to find one mystery Sllo Flying Pig figurine measuring 5cm (2 inches) tall.There are twenty-four designs to collect plus six exclusive and two super rare variants.Collect them all to ..
£55.00 £72.25
-250x250h.jpg "Tokidoki 'Til Death Do Us Part Blind Bags (36ct) RRP £2.99")
-250x250h.jpg "Tokidoki 'Til Death Do Us Part Blind Bags (36ct) RRP £2.99")
Tokidoki 'Til Death Do Us Part Blind BagsAdorable set of collectable Tokidoki characters.Each mystery packet holds a miniature figurine in an adorable sugar skull design.Collect all nine fun designs to swap and trade with your friends.Suitable for ages 3 years plus.BARCODE: 8053306206876..
£56.16
Tokidoki Bag Clip 4-inch Plush in CDUExperience the irresistible charm of Tokidoki.These clip-on plush are available in an assortment of cute designs, such as Donutella, Adios, SANDy and Strawberry Milk. Each one measures 10cm (4 inch) tall and with their vibrant designs, super-soft fabric materials..
£24.00
Tokidoki Mystery Blind Pack CDUDiscover an enchanting world with the Tokidoki mystery figures!With twelve captivating styles to collect who will you uncover?Featuring delightful and quirky characters each 5cm (2 inch) figure includes a matching accessory and display stand.Look out for a hidden gem i..
£34.95
Top Trumps Kawaii KuddliesThis special Kawaii Kuddlies edition of the classic Top Trumps game is the epitomy of starry-eyed adorableness!With over thirty of the sweetest foods, animals and kitchen appliances in this deck, you can play with your friends and family to see who is the most Kawaii of the..
£3.98
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